EMMA is live – Quick FAQs
What is EMMA?
EMMA is our AI‑powered virtual receptionist. She answers calls instantly, collects information about your request, and sends it safely to the right team.
Why are we using EMMA?
To improve access, reduce phone queues, and make it easier for patients to contact the practice—especially at busy times.
How does EMMA work with Anima?
EMMA enters your request directly into Anima, which is then reviewed by the Duty GP.
If you can use Anima yourself, this remains the fastest way to contact us.
What happens after I speak to EMMA?
Your request is: Entered into Anima &Sent directly to the Duty GP for clinical triage
Can I still speak to reception?
Yes. If you genuinely need to speak to a receptionist, EMMA can transfer your call.
Can I request prescriptions through EMMA?
No. Prescription requests must be made via the NHS App, online services, or written requests.
Is my information safe?
Yes. EMMA is DTAC‑certified, GDPR‑compliant, and meets NHS data protection standards.